1978 UK & Ireland TV commercial for the Fiat Supermirafiori
The 131 was the replacement for the successful Fiat 124, and available as a 2-door and 4-door saloon and 5-door estate. The 131 was given the Mirafiori name after the Turin suburb where the cars were produced. Naming the car in this way marked a break with the former Fiat convention, established in the 1960s, of naming their mainstream models only with a three digit number, and it set the pattern for Fiat to adopt Anglo-American style car naming practice, with carefully chosen names for subsequent new models. Initially, the 131 was offered with 1.3 L and 1.6 L single overhead camshaft engines. Revisions were made in 1978 and 1981, and all models were produced until production ceased in 1984.
1,513,800 units total were produced in Italy
Info gleaned from Wikipedia
The company was founded by Walter Chrysler (1875–1940) on June 6, 1925, when the Maxwell Motor Company (est. 1904) was re-organized into the Chrysler Corporation.
Walter Chrysler had originally arrived at the ailing Maxwell-Chalmers company in the early 1920s, having been hired to take over and overhaul the company’s troubled operations (just after a similar rescue job at the Willys car company). In late 1923 production of the Chalmers automobile was ended.
The Automobile Association (The AA) is a British company providing car insurance, driving lessons, breakdown cover, loans and motoring advice, and more recently home and contents insurance and home emergency cover. It was a former motoring association that became a private limited company in 1999, and is owned by its staff and three private equity firms.