1988 John Smiths Magnet

John Smith’s Brewery (John Smith Ltd) is a brewing company that traces its origins to the founding of the Backhouse & Hartley brewery in 1778 at Tadcaster in North Yorkshire, England. John Smith purchased the brewery in 1847. The company grew to be one of the largest regional brewers in the country, owning over 1800 outlets for their beer. The company was taken over by Courage in 1970 who extended distribution of the beer nationwide. Courage were taken over by Scottish & Newcastle in 1995, by which time John Smith’s was the highest selling ale brand in the country. S&N were taken over by Heineken in 2008.

Info gleaned from Wikipedia

1988 Heineken refreshes the scary parts

Heineken Lager Beer was first brewed by Gerard Adriaan Heineken in 1873. The beer is made of purified water, malted barley, hops, and yeast. In 1886 H. Elion finished the development of the Heineken A-yeast, which is still used in the brewing process today.

In the early years of Heineken, the beer won four awards, which are still mentioned on the label of the beer bottles:

  • Medaille d’Or (English: Gold Medal) in Paris in 1875
  • Diplome d’Honneurs (English: Honorary Diploma) at the International Colonial Exposition in Amsterdam in 1883
  • Grand Prix (English: Grand Prize) at the Exposition Universelle in Paris in 1889
  • Hors Concours Membre du Jury in Paris in 1900

The beer is force carbonated.  In some countries, such as Ireland, it is available in a 4.6% abv variety.

Info gleaned from Wikipedia

1979 Skol Lager

Skol was initially created to be a global beer brand. Allied Breweries (UK), Labatt (Canada), Pripps-Bryggerierna (Sweden) and Unibra (Belgium) formed a new company called Skol International in 1964. Its aim was the creation of a world-wide beer brand, Skol, which could be licensed, manufactured and marketed across the world. Since then participation in the company has changed significantly.

Currently, Skol is the most popular beer in Brazil. Originally produced by Caracu, which was bought by Brahma in 1980. Brahma merged with Antarctica and became Ambev, then InBev and later AB InBev. AB Inbev is the biggest beverage company in the world, larger than Coca-Cola in revenue.  Skol beer became internationally recognized as a Brazilian beer, though not initially conceived in Brazil.

Info gleaned from Wikipedia

1992 Piat D’or

Advert from 1992 for Piat D’or wine. Piat d’Or is one of the original wine brands, created with the consumer in mind – bringing a range of easy-drinking and simple to navigate wines. It was supported with the unforgettable advertising campaigns in 1990’s and today remains a market leader in the French category.

Info gleaned from Wikipedia

1990 Heineken

Heineken Lager Beer was first brewed by Gerard Adriaan Heineken in 1873. The beer is made of purified water, malted barley, hops, and yeast. In 1886 H. Elion finished the development of the Heineken A-yeast, which is still used in the brewing process today.

Info gleaned from Wikipedia